Breath of the Land — Exhibition Design

In partnership with the Goethe-Institut and the British Council, I developed the full visual direction and publication identity for the exhibition Breath of the Land.

The project included designing the exhibition catalogue and extending the visual language across all materials. Starting with the overall typography and typeface for the exhibition title, the design carried through to vinyl captions, wall labels, stickers, and other exhibition graphics.

In addition, I created the social media theme to ensure the exhibition’s presence extended beyond the physical space, bringing consistency across both print and digital platforms. The result was a cohesive design system that reflected the spirit of the exhibition while offering clarity and elegance across all touchpoints.

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BRED ABU DHABI 2025